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Alex Saunders again under fire after virtual HQ in Decentraland fails to launch

Controversial crypto influencer Alex Saunders is making headlines again, with followers claiming he raised $57,000 in NFT from them to launch a virtual community headquarters that hasn’t materialized.

Australian crypto influencer and Nuggets News founder Alex Saunders is facing backlash over his non-fungible token (NFT) sale from late last year.

Nuggets News is a paid group providing technical analysis and crypto tips to subscribers that was founded by Saunders in 2017. As of Aug.17, Nuggets News had roughly 146,000 subscribers on YouTube.

In November 2020, Saunders minted 100 NFTs comprising tokenized tickets he said would grant holders access to an exclusive Nuggets News community headquarters being developed in the crypto-powered virtual metaverse, Decentraland.

Saunders priced the NFTs at 1 ETH each, worth around $570 at the time. Saunders reportedly sold all NFTs within weeks of the drop, accumulating $57,000 from his supporters in total. At today’s prices, 100 ETH is worth roughly $315,000.

In a post to Saunders’ subscription-based Facebook group, the influencer touted the virtual headquarters as “an educational, collaborative workspace in virtual reality” fitted out with “professional offices” and even a function center.

According to an Aug.16 report from the Australian Financial Review (AFR), Saunders has so far failed to pay blockchain development studio, Polygonal Mind, for building the virtual headquarters.

Despite Saunders taking in $57,000 from his supporters, Polygonal Mind reportedly quoted the influencer less than 10,000 Australian dollars ($7,300) to complete the project.

Polygonal Mind CEO, Daniel Garcia, claims that Saunders pushed back the project’s launch date multiple times despite the virtual headquarters having been fully built. After learning about Saunders' alleged financial mishaps, Garcia told AFR he decided to write the project off:

“When we learned of all these other problems Alex has been having, we have drawn a line under this one and let it go. We don’t want to be associated with this kind of activity.”

“I believe he could have made a lot of money running this legitimate business, so why all this shady stuff?” Garcia added.

An anonymous investor told AFR they are considering taking legal action against Saunders over the metaverse project. They also emphasized their dismay with the NFT’s design, which ensures that 50% of secondary sales will be pocketed by Saunders.

“So not only did Alex Saunders get my money when I bought this NFT, he gets 50 percent of the price if I on-sell it,” they said.

Related: Alex Saunders sued for $350K by Nuggets News follower

On July 28, Cointelegraph reported that Saunders had become embroiled in controversy after Saunders’ friends, followers and associates went public about large sums of money owed to them by Saunders.

Saunders reportedly borrowed 5 BTC from popular YouTuber Bitboy Crypto, and 30 ETH from supporter Ziv Himmelfarb. He reportedly requested to borrow 50 BTC from the controversial HEX founder, Richard Heart who went public with screenshots of private messages purporting to show Saunders requesting the loan.

Saunders also promoted his “Decentral Bank” stablecoin project to his followers, reportedly raising $11 million from his supporters since April. However, investors claim that transaction data for Saunders’ wallets show that the influencer diverted roughly $1.2 million of the funds raised for Decentral Bank to his personal wallets, with some of the funds then being sent to crypto derivatives exchange, FTX.

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Nuggets News CEO under fire over alleged unpaid loans and investment funds

Popular crypto influencer Alex Saunders is under heavy criticism, with numerous associates levying accusations Saunders owes them significant sums of Bitcoin.

Alex Saunders, the popular crypto influencer behind Nuggets News, is facing a slew of claims he failed to repay crypto loans, along with allegations that funds invested in a new project had been redirected to a crypto exchange.

Saunders is one of the most highly regarded Australian crypto educators. He provides a paid service and he has 140,000 subscribers on YouTube.

Over recent days, crypto Twitter has been ablaze with allegations that Saunders has run out of capital. Numerous individuals including YouTuber Bitboy claim that Saunders personally owes them multiple Bitcoin each, prompting investigations from the Australian Broadcasting Corporation (ABC) and the Australian Financial Review (AFR).

According to the AFR, Saunders received roughly $7 million from 100 or so investors seeking to back his forthcoming stablecoin project, Decentral Bank, after he promoted it to Nuggets News followers in April. The publication claims to have spoken more one dozen investors who backed the project, with each estimating to have put in roughly $50,000.

The AFR reported that investments to Saunders' wallet appear to have quickly been moved onto popular crypto derivatives exchange, FTX. The exchange's founder, Sam Bankman-Fried, has indicated the team is already investigating the allegations.

Cointelegraph has contacted Saunders to offer him the chance to respond to the allegations and will update this story if he replies.

Shot through the Heart

Saunders' public fall from grace appears to have begun after he appeared on a live stream with the controversial HEX founder, Richard Heart, on July 19.

The pair’s exchange became heated after Saunders advanced data from crypto data aggregator Santiment to argue that HEX’s order books are thin, asserting its markets are unable to support meaningful selling pressure.

After booting Saunders from the live stream, Heart took to Twitter sharing apparent screenshots from private conversations with Saunders, asserting that he had had “begged” him for a 50 BTC loan and attempted to solicit a “pre allocation” in a forthcoming token. 

Heart's post left Decentral Bank's backers reportedly fearful of their investments and many sought refunds. The AFR claimed to have seen posts in a private Facebook group in which Saunders agreed to repay his investors although refunds are yet to be issued.

The ABC’s July 28 report claims to have seen screenshots of dialogue between Saunders and an overseas hedge fund manager evidencing requests to borrow Bitcoin back on two different occasions, with the fund claiming not have repaid the BTC it lent Saunders back in January. One of the messages attributed to Saunders reportedly reads:

“Sorry to put this on you mate. But I felt like I could trust you. I'd 10x'd my FTX account. Then got greedy." 

Related: SEC closes in on settlements with US BitConnect promoters for millions

The ABC states it has spoken to five people based in Australia, the United Kingdom, and New Zealand who claim to be owed money by Saunders.

Saunders is yet to address the accusations on social media, and does not appear to have been active on Twitter since July 23.

Blockchain Australia said it was aware of the claims against Saunders, and have been informed the accusations are “being handled by his legal representative.” Saunders was appointed to Blockchain Australia as a board member in 2019.

Nuggets News spun off into the Collective Shift platform. Managing director Ben Simpson issued a video update on Sunday to members saying he had asked Saunders about the allegations.

"He looked at me straight in the eye and said 'don't worry about, like, you know, there is a couple of people I owe money, I am on repayment plans, don't worry about it.'"

Simpson told the ABC Saunders is no longer involved with Collective Shift, either as a shareholder or contributor.

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