1. Home
  2. Oscars

Oscars

Crypto.com will air campaign in support of Ukraine during Academy Awards

The platform will match many donations in crypto, fiat and nonfungible token purchases toward humanitarian help for Ukraine through March 31.

Cryptocurrency exchange Crypto.com plans to use its ad time during the 94th Academy Awards on Sunday to air a TV spot regarding the humanitarian crisis in Ukraine.

In a Wednesday announcement, Crypto.com CEO Kris Marszalek said the exchange had partnered with the International Committee of the Red Cross, or ICRC, to launch a campaign aimed at helping those suffering under war-torn conditions in Ukraine. The CEO did not specify what the campaign would entail, but the platform already allows donations in crypto, fiat and nonfungible token purchases to the humanitarian network Red Cross Red Crescent. The exchange will match up to $1 million in donations until March 31.

“The humanitarian crisis caused by the conflict in Ukraine continues to escalate, and I believe it’s our responsibility to support those in need,” said Marszalek. “Throughout this tragedy, the entire cryptocurrency community has come together to show the world who we are, our values and the importance of what we’re building."

According to the ICRC, more than 3.6 million people have fled Ukraine as of March 24, which marked a month since Russian military forces invaded the country. Reports out of Ukraine suggest millions of people are facing food and water shortages, lack of medical care due to many hospitals being damaged or destroyed, and displacement after being forced to leave the eastern parts of the country.

Many private businesses are facilitating donations of digital assets including Bitcoin (BTC) and Ether (ETH) towards helping Ukrainians. In addition to Ukraine’s government accepting crypto donations directly through wallet addresses provided by the Ministry of Digital Transformation, the legislative body partnered with exchanges FTX and Kuna and staking platform Everstake to launch a donation website on March 14. Cointelegraph reported that as of March 9, many charities, relief organizations and government wallets had received roughly $108 million in crypto toward helping Ukraine.

Related: Every Bitcoin helps: Crypto-fueled relief aid for Ukraine

In addition to its efforts for Ukraine, Crypto.com announced on Tuesday it would be an official sponsor of the 2022 FIFA World Cup in Qatar scheduled to begin in November. The exchange has made a major marketing push in the last year, partnering with many sports organizations, including the Australia Football League, Formula 1 and the Ultimate Fighting Championship.

Join HTX’s Festive Season Party: Enjoy Superior Crypto Trading and Open the Door to Wealth

Nifty News: Ellen’s NFT auction flops, Oscars controversy, Kayne’s $1.8M sneakers, and more

The Golden State Warriors put the 'Legacy Collection' up for auction on OpenSea, the world's most expensive sneakers are fractionalized, and a Chadwick Boseman NFT is roundly criticized.

The much-hyped NFT sale by popular talk show host Ellen Degeneres has fallen flat, with the comedian selling just five out of ten available Gold editions of her “Woman With Stick Cat" NFT for $2,500 on the Bitski platform. Sixty-four other people paid $100 each for an open Silver edition of the same NFT.

The drawing appears to have been created with minimal effort in a bid to satirize the notion that any old celebrity-peddled junk will sell as an NFT.

A Platinum video monologue about NFTs by Ellen fetched the highest price — $14,555. In total, the sale has raised just $30,955 for the World Central Kitchen food relief charity — even after being promoted on her nationwide talk show and to her 79M followers on Twitter. But perhaps it was just the wrong audience.

While there was a backlash in some quarters of the crypto community against the sale, any mainstream publicity for NFTs is good publicity right?

Charity crypto founder wanted

Lending further weight to the idea that NFT investors are getting a little more choosy, the “world's first founding charity NFT,” Covid:aid, remains without a bid one week after opening the bidding.

Covid:aid aims to support those affected by the pandemic, and whoever buys the NFT — an image of the new charity's logo — will also received the coveted title of “Covid:aid Founding Crypto Philanthropist.” Originally listed at a reserve price of 1 ETH on April 21, the reserve was dropped to 0.1 ETH the following day, but is yet to attract a bid.

Basketball warriors

The Golden State Warriors has become the first professional sports team to release its own NFT collection on OpenSea. Up for auction this week, the Legacy Collection includes tokenized championship rings and ticket stubs from iconic games dating back to 1947, as well as NFTs including some IRL experiences. The team's interest in the space was reportedly sparked by the success of NBA Top Shot, which has made half a billion in sales since launching.

World’s most expensive sneakers fractionalized

Rare sneaker platform Rares.io snapped up Kanye West's 2008 Nike Air Yeezy 1 sneakers at a Sotheby’s auction on Monday for a cool $1.8M, making them the most expensive sneakers in history. It announced plans to fractionalize them and sell the shares to the "the sneaker community."

However, it does not appear as if the sneakers will be tokenized as NFTs — Rares’ terms and conditions do not mention digital assets, and the company’s Crunchbase profile talks about selling shares in sneakers through an app via an Initial Public Offering, or IPO. Various non-crypto fractionalized asset sites have sprung up in recent years, showing the concept is not unique to NFTs. It would arguably be easier to do using NFTs, but that’s another story.

Oscars NFT controversy

The artist behind a surprisingly controversial Oscars NFT of late-actor Chadwick Boseman has apologized and vowed to make changes. Andre Oshea was commissioned by the Academy to create the artwork, which many viewers apparently took as a sure sign Boseman was going to win Best Actor … but, of course, he was beaten by Anthony Hopkins .

The NFT was criticized for its environmental impact, the fact only 50% of the proceeds were going to charity, and for “trying to capitalize both on the tragedy of Boseman’s death and the current speculative interest in NFTs," according to Gizmodo Australia. Some took the artist to task for listing the NFT for $1.2 million, when Oshea had only spent $50 purchasing the 3D model of Boseman's head the NFT was based on. The artist released a statement on April 27 apologizing for "any upset caused":

“I now recognize that Chadwick’s face is a triggering reminder of his death rather than his life, and I will be redesigning the artwork to be auctioned off later this week.”

Join HTX’s Festive Season Party: Enjoy Superior Crypto Trading and Open the Door to Wealth

NFT Weekly Roundup: Polygon’s Sustainable Minting, Oscars NFTs, And, Yes, Poop Emoji NFTs

NFT Weekly Roundup: Polygon’s Sustainable Minting, Oscars NFTs, And, Yes, Poop Emoji NFTsAs another busy week comes to an end, the NFT universe witnessed many new developments. From Polygon teaming up with leading brands to unique new collectibles up for grabs – here are the top NFT news bytes of the week. Polygon to Offer A Sustainable Way of Minting NFTs NFT creation platform Cent will integrate […]

Join HTX’s Festive Season Party: Enjoy Superior Crypto Trading and Open the Door to Wealth