How Lunar New Year brightens Bitcoin and crypto trading
From digital red packets to memecoins, Bitcoin continues its love affair with Lunar New Year in 2025.
Lunar New Year has become a global celebration and a surprisingly positive period for Bitcoin (BTC) and crypto — replete with modernizing the hongbao (financial gifts in red envelopes), memecoins bearing the year’s zodiac animal and increased trading activities in Asian hours.
So far, 2025 appears to be following the trend. Ahead of Jan. 29, crypto exchanges are rewarding users with so-called digital red packets, while serpent-themed memecoins are dominating the chains. And, right on time, Bitcoin trading activity has begun tipping to Asian trading hours.
Bitcoin’s trading volume was heavily skewed toward Western trading hours in the week of Jan. 14, which accounted for 56.15% of activity, compared to 43.85% during Eastern trading hours, IntoTheBlock data shows.
Go to Source
Author: Yohan Yun
