Women who made a contribution to the crypto industry in 2022

December 26, 2022 Coin Telegraph

2022 saw greater inclusivity and participation of women in the crypto and blockchain industries.

2022 saw the continued rise of disruptive blockchain-centric concepts such as decentralized finance, GameFi, nonfungible tokens and Web3. Notably, some of the related projects that thrived in 2022 were headed by women, which is a good indicator of progress in an otherwise male-dominated sector.

The increased involvement of women in the cryptocurrency field signals growing inclusivity and maturation of the sector, which encourages diversity and the embrace of ideas that resonate more with underrepresented subsets of the population.

That said, a group of eminent women reached unprecedented levels of accomplishment in the blockchain and cryptocurrency industries in 2022 due to their ambition, innovation, leadership skills and dedication.

Cointelegraph had the chance to speak with Nodira Sadikova, a venture capitalist and mergers and acquisitions adviser in Web3. She affirmed this positive development while noting that there was a new category of women under 30 who were making an impact in the industry.

“We can see the rising rate of bright and talented women under 30, such as Nastya Moroz (crypto trading and investment courses exclusively for women), Daria Lomova (art adviser and curator of digital art exhibitions), Stella Friaisse (crypto podcaster and event organizer) and many more,” Sadikova said, adding:

“This army of extremely bold personalities changed the market and generated new trends and opportunities for women who did not have the courage to step into the crypto industry.”

The following is an outline of the women who made waves in the crypto industry in 2022.

Elizabeth Stark

Elizabeth Stark is a co-founder and the CEO of Lightning Labs and is one of the earliest supporters of blockchain scaling solutions. Her firm, Lightning Labs, specializes in the development of Lightning Network (LN) products that enable users to transact Bitcoin (BTC) more efficiently. The Lightning Network is a layer-2 scaling solution that allows users to transact BTC quickly and at a lower cost than transacting on the primary chain.

Her firm offers a series of auxiliary services mostly related to the Lightning Network that include high-volume micropayment services. It achieves this by leveraging a bidirectional micropayment channeling process that allows transactions to be processed at a faster rate, which helps to reduce transaction fees.

We're bitcoinizing the world with Lightning! ⚡
— elizabeth stark (@starkness) April 8, 2022

Apart from being a blockchain company head, Stark is also a fellow at Coin Center, a leading nonprofit that engages in cryptocurrency policy issues. She additionally serves as an adviser at Chia, a blockchain company that operates a unique crypto-mining protocol whose mechanism is based on the proof of time and space concepts. The algorithmic consensus system allows users to store random numbers on their digital storage space, for example on their hard disk drives or solid-state drives.

Users with considerable storage space have higher chances of getting a reward. The concept is revolutionary in that it’s not performance-oriented or compute-intensive and just relies on numerical queries being sent out. Consequently, the network’s energy consumption rate is hundreds of times lower than typical proof-of-work systems like the Bitcoin network.

Before becoming a crypto entrepreneur, Stark was a lecturer at the Stanford and Yale universities, where she taught students about peer-to-peer networks.

Notably, the Lightning Network infrastructure developed by her enterprise was adapted for a wide array of uses in 2022, which include transcontinental support for Bitcoin-to-fiat transactions.

Kathleen Breitman

Kathleen Breitman is the co-founder and CEO of Dynamic Ledger Solutions and is a Cornell University graduate.

Dynamic Ledger Solutions is the developer behind the Tezos proof-of-stake blockchain protocol. Tezos was designed to address many of the shortcomings afflicting Bitcoin and other early cryptocurrency networks, such as limited scaling capabilities and high gas fees. Its native token, XTZ, is currently among the top 50 most popular cryptocurrencies in the world, with a market cap of over $700 million.

Prior to her crypto involvement, Breitman worked as a senior strategy associate at R3, a leading financial services firm. She also held top positions in some notable companies, such as Bridgewater Associates, Accenture and The Wall Street Journal.

Airbnb often offers more spacious accomodations than hotels.

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Ethereum... Okay, maybe they have a point. https://t.co/aA8ZHYibEC
— Kaꜩleen (@breitwoman) July 11, 2022

2022 was a challenging year for her company, Tezos, due to the crypto market implosion that saw many cryptocurrencies nosedive due to negative investor sentiment. However, Breitman and her team are credited for making a series of insightful, strategic decisions that are set to position the company for success over the long term.

One of them was the listing of XTZ on Coinbase Japan in December 2022, which is expected to increase XTZ’s usage in the burgeoning Asian market.

Meltem Demirors

Meltem Demirors is the chief strategy officer at CoinShares, a leading digital asset investment firm that manages over $4 billion in investor assets. The CoinShares Group strives to lower the barriers of entry for investors looking to invest in digital assets.

Demirors oversees the firm’s day-to-day operations at its New York office. She is also a CoinShares board director, a position that allows her to lead the company’s venture strategy. Before joining CoinShares, Demirors held the vice president position at Digital Currency Group, a crypto venture capital firm whose subsidiaries include Foundry, Grayscale Investments and Luno.

i will not rest until i can use my etherrock as collateral to secure a margin loan from JP Morgan to buy more digital pet rocks
— Meltem Demirors (@Melt_Dem) December 6, 2022

She is acknowledged for contributing to her company’s growth over the years as its chief strategy officer. Her firm’s exchange-traded products’ assets under management (AUM) grew to $4.13 billion in 2022 as of 31 March 2022 from $2.67 billion AUM reached in June 2021.

Neha Narula

Neha Narula is the director of the Digital Currency Initiative, an MIT Media Lab research community focused on blockchain technology. While completing a computer science Ph.D. at the Massachusetts Institute of Technology, she built some scalable blockchain solutions and databases that earned her recognition in the field.

I don't see the point of bothering with central bank digital currency at all if it requires users to access it through a commercial bank, which I hope @RepTomEmmer isn't proposing. How is that any different than the system we have today?
— Neha Narula (@neha) January 12, 2022

Due to her blockchain-centric endeavors and her involvement in championing the adoption of blockchain and innovative crypto payment systems, she has amassed tens of thousands of followers over the years and become a respected speaker in matters pertaining to decentralized technologies.

Narula’s articulate communication skills, especially when it comes to explaining complex crypto and blockchain concepts, have enabled her to speak to key audiences, including United States policymakers.

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She has in the past been called upon to help U.S. senators understand how digital currencies work and why they should look into central bank digital currencies (CBDCs). She is currently working with numerous financial institutions to create digital currencies and evaluate their impact and practicality for everyday use. Among them is the Federal Reserve Bank of Boston.

Perianne Boring

Perianne Boring has a bachelor’s degree in business administration from the University of Florida. She founded the Chamber of Digital Commerce, which is the world’s largest trade association that caters specifically to the blockchain industry. The chamber’s mission is to promote the adoption of blockchain-based technologies and digital currencies. The organization works to create an environment that fosters the growth of the industry, investment and innovation.

This is an exciting time for the #digitalasset industry and the @digtalchamber is eager to help educate those newly elected members and work across the aisle to help our industry flourish.
— Perianne (@PerianneDC) November 9, 2022

Boring regularly appears on financial media platforms to discuss digital currency and blockchain topics. Prior to her involvement in the cryptocurrency industry, she served as a television anchor for Prime Interest, an international finance program that reached over 600 million viewers.

In 2022, she was vocal on cryptocurrency and blockchain adoption and spoke against a series of discriminatory policies, including the recent crypto mining embargo imposed by the state of New York.

Amber Baldet

Amber Baldet is a co-founder and the CEO of Clovyr, a blockchain firm dedicated to developing versatile tools that can be used to enhance the usability of decentralized applications.

Baldet is also a board member of the Zcash Foundation, a charity organization that develops privacy-focused blockchain infrastructure. The foundation primarily caters to users of the Zcash crypto network.

Me in web2 vs me in web3 pic.twitter.com/cFMDjqyVS6
— Amber ☘️ (@AmberBaldet) February 4, 2022

Before starting her own blockchain enterprise, Baldet worked at JPMorgan where she oversaw the development of the company’s blockchain system dubbed Quorum. She left JP Morgan in 2018 to start Clovyr, which she co-founded with Patrick Nielson, who also worked on the Quorum project as a lead developer.

From strength to strength

The increased participation of women in the crypto industry is important, as it improves inclusivity and diversity in the sector. Furthermore, the huge potential of the blockchain and crypto markets presents unique opportunities that empower women.

In 2022, a clique of resolute women made their mark on the sector and led the charge in augmenting women’s position in the crypto sphere. The trend is likely to encourage more women to join the crypto movement and change the narrative that paints the industry as male-dominated.

NFTs liberate imagination: The gender gap that needs to be addressed

March 16, 2022 Coin Telegraph

Coin Telegraph

Data reveals that just 16% of NFT creators are women — a vast gender gap that reflects the underrepresentation of women in today's NFT ecosystem.

Nonfungible tokens (NFTs) have received a lot of media attention, but experts agree that their impact will go beyond selling digital artwork or tweets and alter how people communicate ideas forever.

Despite its promise of shattering the mold, the worldwide NFT market is just as pale, male and old-fashioned as the conventional art industry. The most recent statistics indicate only 16% of NFT creators are women — a startling gender disparity that reflects the underrepresentation of women in today's NFT ecosystem.

According to a survey conducted by Art Tactic and published by Bloomberg, female artists accounted for only 5% of sales in the NFT market. In comparison, male artist creations made up 77% of sales (16% were unknown artists, and 2% were collectively created).

However, specific NFT projects are attempting to overcome the issue. Rarible is one of them. Rarible has prioritized supporting female-led NFT projects. Cointelegraph spoke with industry experts Masha Vyazemskaya, the Head of Communications at Rarible, and Rebekah Keida, Chief Marketing Officer at XBTO, about the gender disparity in the NFT space.

According to Vyazemskaya, the technology sector has always been a male-dominated one, which she believes "fosters a sense of intimidation for many women who want to enter the NFT space." She adds:

"As the industry continues to mature, it is important that we champion our female artists and innovators, promoting and encouraging their work and giving them greater opportunity to shape the future of the industry."

She describes the challenges faced by female creators when they first enter the NFT sector as based on "the broader technology industry." According to her, "the traditional technology industry has historically always catered towards male ambitions and success, creating a misguided expectation that tech is primarily for men."

Awareness, according to Vyazemskaya, is a crucial first step in encouraging more women to get involved in the NFT industry. As she puts it, by championing successful female creators and women-led initiatives, we establish a precedent for future generations of innovators that the NFT sector is a "community for women."

According to XBTO's Rebekah Keida, two important measures for increasing the number of women involved in the NFT and Web3 spaces are "enrolling more people in cryptocurrency education and fostering a greater sense of inclusion."

"Truthfully, this industry is still so young and snowballing, so no one is truly an 'expert.' We are all learning together. The more we can promote this concept of inclusivity, the more welcoming the space will become to new crypto users and women looking to get involved."

What would they advise any lady considering a career in the NFT sector? Vyazemskaya suggested that it's a good idea to get started interacting with other creators and collectors as soon as possible.

The NFT community, according to her, is one of the "most supportive," and much of really valuable communication and interaction occurs on social media and internet marketplaces like Rarible.

Keida, on the other hand, advised that while it appears to be easy to start, simply start. She adds, "do your research." She considers one-on-one conversations, whether via Twitter or Discord, extremely valuable. The media's typical coverage of NFT investment stories is optimistic - either a spectacular success or a catastrophic failure.

"When you reach out and start building individual connections, you realize there is so much more insight to gather."

Men check Bitcoin price more frequently than women, new study reveals

January 24, 2022 Coin Telegraph

Coin Telegraph

A new study lays emphasis on the importance of crypto education for women as the lack of knowledge leads to exclusion in the crypto industry.

Gender is associated with both psychological and demographic factors when it comes to crypto investment, new academic research revealed.

A new study has shed light on the differences between men and women in different aspects of crypto trading and investment, revealing that 60% of women have very limited or no knowledge about crypto assets, a critical element affecting investments, while two-thirds of men have a medium and high level of understanding of crypto.

Better overall knowledge leads to taking more risks, as men follow their investments more frequently than women and do not avoid taking more risks, the study found. A key driver behind women’s tendency to try different investment tools is lower income and a lower level of knowledge about crypto.

The study, accepted by the Journal of Business, Economics and Finance on Dec. 24, argues that gender is a factor that affects the financial investment decisions of individuals. Researchers Çağla Gül Şenkardeş and Ozan Akadur have discussed data obtained via a computer-aided survey conducted in Turkey to reveal gender-related behavioral and psychological differences in crypto.

Şenkardeş has been working as an interdisciplinary academic researcher with a focus on technology and gender. Being an active participant in the crypto ecosystem for over five years, she has studied the exclusion of women from the crypto industry with personal observations and specific data collected for the research. Commenting on the study, she told Cointelegraph:

“The male-dominated culture built within the crypto industry becomes visible in both the demographic and psychological factors that affect financial investment decisions.”

Şenkardeş also shared her personal observations that women have a lower level of knowledge about crypto, which, among other causes, leads to a decrease in the investment ratio.

But there is hope. Şenkardeş noted that there are activist platforms around the globe with the goal to increase women’s participation in the crypto industry both as traders and developers. She said:

“I do believe together with the increasing awareness on a gender-free digital verse, the gap between the female and male crypto investors will disappear.”

As Cointelegraph’s Keira Wright pointed out, current numbers need vast improvements to achieve an equal playing field. A CNBC survey found that women are still less than half as likely to invest in cryptocurrencies than men, with 16% of men investing vs. 7% of women.

But the crypto industry has the potential to empower women and give them more control over their finances, Wright concluded, adding that traditional barriers between women and financial freedom are already started to crumble as mainstream adoption takes off.

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