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What is necessary for Web3 to fully replace Web2?

Can Web3 replace Web2… and what stands in the way of this happening? We look at some of the biggest challenges facing this burgeoning sector right now.

Web3 is the buzzword that's on everyone's lips — but when you put the mania aside for a moment, there's a burning question that needs to be asked: Can these projects fully replace Web2… and what stands in the way of this happening? 

The likes of Google and Facebook have made a killing during the Web2 era, amassing billions of dollars in profits and a profound influence over the shape of the internet. But their continued influence is far from guaranteed. The 30-year history of the web is littered with the collapses of once-indestructible companies… MySpace being a notable example.

Amid countless concerns over how the data of users is harvested and used, plus fears that content creators aren't being properly compensated for their hard work, Web3 is positioning itself as a democratizing force that puts power back in the hands of the public. Even the Web2 giants themselves see the potential of this new approach — it's been almost a year since Facebook changed its name to Meta and declared plans to focus on the Metaverse. 

While the vision and ambition of Web3 startups is to be applauded, there are challenges that must be tackled. Critics rightly point to the vast energy consumption of some blockchains — especially those based on a Proof-of-Work consensus mechanism. They argue that creating a level playing field online can't be at the expense of the environment. And with a dizzying number of DeFi protocols and cross-chain bridges falling victim to eye-watering hacks, with billions of dollars lost, there are safety issues to take into account as well. 

For Web3 projects to achieve their full potential, the infrastructure they rely on needs to have fully decentralized data management — and that means eliminating a reliance on centralized cloud providers such as Amazon Web Services. Owners need to be in the driving seat too, and blockchains have to be immutable, affordable and more eco aware. Ticking all of these factors is no mean feat.

Big ideas, worrying teething troubles

The Metaverse has been touted as a $1 trillion opportunity by JPMorgan — a silver bullet that could revitalize the music industry and reinvent the way we work and play. But before virtual worlds truly go mainstream, tricky security and privacy challenges must be overcome. A lack of interoperability risks standing in the way of adoption, too. And while the internet was pretty clunky in the early days, Metaverses have a long way to come before they're usable and intuitive. The aspiration of people using blockchain technology without even realizing is some way off yet.

And that brings us to some of the other use cases that have been proposed for blockchains. A number of entrepreneurs firmly believe these immutable ledgers could drag the healthcare sector into the 21st century — ensuring medical records are properly digitized and easily transferred between facilities. Here's the problem: this is an industry that has copious amounts of data, and patient confidentiality is sacrosanct. Big opportunities lie ahead for networks that can achieve interoperability, immutability, security, transaction transparency, and medical data sovereignty. Blockchain could also be nothing short of revolutionary if it tackles the sheer volume of fake medication that's in this space — with some estimates suggesting 10% of the drugs in circulation are counterfeit.

So… what's the answer?

Inery is a Layer 1 blockchain that aims to tackle some of these burning issues — seamlessly connecting systems, applications and a plethora of networks. Its database management solution, IneryDB, champions high throughput, low latency and complex query search — all while ensuring data assets remain fully controlled by their owners.

The team behind this Proof-of-Stake network say it's scalable, resistant to Sybil attacks, energy efficient, tamperproof and speedy — capable of achieving 5,000 transactions per second, with new blocks created every half a second. All of this is achieved without compromising on security.

Dr Naveen Singh, the CEO of Inery, told Cointelegraph: "With Inery, our efforts are focused on envisioning a decentralized, secure and environmentally sustainable architecture for database management. Inery enables an affordable and scalable solution that allows people to issue and control data assets to activate a new paradigm for data accessibility."

Inery says it's already achieved a number of big milestones, and has been listed on Huobi. The network's testnet has now been launched, and it has secured a $50 million investment commitment from GEM — as well as other contributions from the likes of Metavest and Truth Ventures. It's also attracted some big-name talent. The founder of Orange Telecom now serves as chairman, and the ex-VP of global marketing at Apple is joining as a principal advisor.

Looking ahead, the project wants to enter into strategic partnerships that will unlock compelling use cases for its systems in more industries. It's hoped that the mainnet will launch in the first quarter of 2023 — paving the way for developers and users alike to properly discover what the future of Web3 should look like.

Learn more about Inery

Disclaimer. Cointelegraph does not endorse any content or product on this page. While we aim at providing you with all important information that we could obtain, readers should do their own research before taking any actions related to the company and carry full responsibility for their decisions, nor can this article be considered as investment advice.

Ripple vs. SEC: Better Markets Urges Court to Reverse ‘Flawed’ Ruling on XRP Token Sales

What is an NFT and why are they so popular?

Nonfungible tokens continue to captivate mainstream audiences around the world as Web3 technology grows at a rapid pace.

Nonfungible tokens (NFTs) have been part and parcel of the cryptocurrency space for the last couple of years. Still, their value and utility across several industries have driven their proliferation into mainstream consciousness.

Cointelegraph’s director of video production Jackson DuMont delves into the intricacies of NFTs, highlighting the importance of the underlying blockchain technology in proving ownership of digitally scarce assets:

“NFTs provide unique, verifiable and immutable proof of ownership of digital goods. True digital ownership of assets through NFTs is a revolutionary idea that will transform how we interact with the internet.”

Another important aspect of NFT technology highlighted by DuMont is handing the ownership of digital assets to users as Web3 functionality begins to proliferate the Internet. 

NFTs come in many different forms, from the best highlights of the NBA to multi-million dollar pieces of art by some of the world’s most talented creators. The technology is also being used as a means to solve dilemmas for ticketing and other real-world use cases.

Check out the full video on our YouTube channel and don’t forget to subscribe!

Ripple vs. SEC: Better Markets Urges Court to Reverse ‘Flawed’ Ruling on XRP Token Sales

Web2 adoption key to Metaverse success, Klaytn Foundation — KBW 2022

“Even though it's hard, adapting Web3 technologies to Web2 platforms could be a way to bring mass adoption,” says Klaytn Foundation director Sam Seo.

Sam Seo, the director of metaverse-focused blockchain Klaytn Foundation believes widespread adoption of the Metaverse will be “easier” if Web2 companies integrate the tech with their products and services.

Speaking to Cointelegraph during the Korea Blockchain Week (KBW) on Aug. 8, Seo suggested that Web3 Metaverse projects generally have issues attracting a mainstream audience, as normal people often have a hesitancy to use new technology from companies that they have never heard of.

“If new ideas are combined with Web2 platforms like [social media app] Kakao, especially in South Korea, there's accessibility to these new ideas for new services that could be easier than just starting from scratch.”

“Even though it's hard, adapting Web3 technologies to Web2 platforms could be a way to bring mass adoption,” he explained.

Klaytn’s blockchain is primarily geared towards hosting Metaverse, GameFi, and creator economy applications, and is one of the biggest projects of its type in South Korea.

During a presentation at KBW, Seo said the team is hoping to scale up its transaction throughput and while also bringing the cost of transaction fees down.

“We're smart enough to know that people are still hesitating about using this platform because anyway, they have to pay something right. So we believe that gas fees should be as low as possible. So they can have the people enter this area. That's our thought. And that's why we are trying to reduce the gas prices,” he said.

Related: Major crypto exchange announces its arrival in the metaverse

Seo also revealed that Klaytn will roll out an open-source Metaverse package with tools for builders to foster development on the blockchain later this year.

Ripple vs. SEC: Better Markets Urges Court to Reverse ‘Flawed’ Ruling on XRP Token Sales

Polygon Announces Zero-Knowledge Identity Platform for Web3

Polygon Announces Zero-Knowledge Identity Platform for Web3On March 29, Polygon, the layer two (L2) scaling solution that runs parallel with the Ethereum blockchain, has announced a new identity platform called Polygon ID. While the protocol is is still under development, Polygon ID is powered by zero-knowledge (ZK) cryptography and Polygon expects a public version of the ID wallet app and software […]

Ripple vs. SEC: Better Markets Urges Court to Reverse ‘Flawed’ Ruling on XRP Token Sales

Animoca Brands targets social media giants in latest Web3 expansion plans

“You will continue seeing us take that approach as we sort of, you know, try to shepherd companies into Web3,” said Animoca Brands chairman and co-founder Yat Siu.

Animoca Brands co-founder and chairman Yat Siu stated that his firm will continue to “shepherd companies into Web3” to speed up the evolution of the internet into an open Metaverse.

Siu has long advocated for the broader concept of an open Metaverse as opposed to a closed one that is dominated by large centralized Web2 companies. Central to Siu’s argument is that decentralized Web3 platforms and tech such as NFTs offer users a chance to maintain ownership rights over their data and content online, instead of it being controlled and utilized by firms such as Meta (formerly Facebook).

Siu made his latest comments while speaking on day three of the Australian Blockchain Week event earlier today. During his discussion hosted by Caroline Bowler — the CEO of local crypto exchange BTC Markets — the NFT proponent covered several topics including, the true value of Yuga Lab’s BAYC NFTs, the limitations of Web2, and Animoca’s ever-growing portfolio of companies and investments.

When questioned on Animoca Brands’ roadmap moving forward, Siu said that the firm is still “super early” in its long term goal of building an open Metaverse, but emphasized the importance of speeding up the process due to the risk of having large centralized firms dominating the virtual sphere:

“You will continue seeing us take that approach as we sort of, you know, try to shepherd companies into Web3. A lot of this is driven by ‘how do we accelerate the adoption of web3?’ because one of the bigger risks as we see it, is that if people don't move into space quickly enough then inadvertently we will perhaps also create another kind of elite.”

Adding to his point, Siu sounded the alarm bells on major firms that don't want the decentralized and open Web3 movement to happen, as he argued that many of their business models are built around the monetization of user data.

“There are very large centralized organizations who don't want this to happen because they make money from our data. [from their point of view] Data is not a property that we should own. Data is a property that they should own and they can manipulate because that's how the entire business is constructed,” he said, adding that “they're the ones that we have to worry about from our perspective.”

Related: How NFTs create a 'beautiful cycle' between artists and fans

A major way to counter the centralized Metaverse firms according to Siu, is to onboard as many as possible onto Web3 until it develops into a sort of “global trade framework,” as users will become accustomed to the freedom and ability to own a stake in the space.

He again warned that a move in the opposite would provide strengthen centralized firms and give them a stronger grip over the metaverse space in the future, prolonging what has already taken place in the web2 era:

“If most of us decide to, you know, just exist in a closed metaverse or in a closed ecosystem entirely, then actually we live by their rules. And it would be hard to break out because they end up sort of manipulating and controlling that network effect, as we have seen today with some of the large tech companies.”

Ripple vs. SEC: Better Markets Urges Court to Reverse ‘Flawed’ Ruling on XRP Token Sales

Youtube Seeks Web3 Director With Experience Trading Crypto, According to Recent Job Listing

Youtube Seeks Web3 Director With Experience Trading Crypto, According to Recent Job ListingYoutube, the online video sharing and social media platform owned by Google, is hiring a director to work with Web3 technology, according to a job listing published on Linkedin. While Youtube requires 15 years of product management experience, the company prefers a candidate that is familiar with “buying, owning, and trading cryptocurrencies, NFTs, and tokens.” […]

Ripple vs. SEC: Better Markets Urges Court to Reverse ‘Flawed’ Ruling on XRP Token Sales

Polygon Raises $450 Million From Sequoia Capital India, Softbank, Shark Tank’s Kevin O’leary

Polygon Raises 0 Million From Sequoia Capital India, Softbank, Shark Tank’s Kevin O’learyThe blockchain project Polygon announced it has raised $450 million on Monday in a fundraising round led by Sequoia Capital India with participation from more than 40 venture capital firms. Polygon says that the money will allow the team to help scale Ethereum and bolster the mass adoption of Web3 applications. Sequoia Capital India and […]

Ripple vs. SEC: Better Markets Urges Court to Reverse ‘Flawed’ Ruling on XRP Token Sales

Rise of Web3: Metaverse tokens surge as Meta’s share price plunges

Decentralized Metaverse tokens have made steady gains this week, despite a dump in the stock price of Meta Platforms.

Meta Platforms, the parent company of Facebook, saw the largest single-day slide in market value for a U.S. company ever with a 26% fall in share prices on Thursday after the tech giant revealed disappointing earnings and a decline in daily active users.

Meta famously changed its name from Facebook in late 2021, to signal its plans to focus on the Metaverse, and its struggles have coincided with double-digit percentage gains for its decentralized competitors The Sandbox and Decentraland.

Meta reported $33.67 billion worth of total revenue for Q4 2021, compared to $28 billion the year prior. However, its net income decreased to $10.28 billion, down from $11.2 billion 12 months ago.

For the first time, Meta broke out a segment in its earnings report for its virtual and augmented reality research and development business, Reality Labs. It saw losses which topped over US$10 billion, up from US$6.6 billion in 2020. However it’s only in the early stages of laying the groundwork for Metaverse technology, including developing a haptic glove, allowing users to “touch” objects in the metaverse.

Speaking with Cointelegraph, Animoca Brands chairman and co-founder Yat Siu, suggested that the sharp drop of Meta’s share price may represent a broader trend in which users are beginning to question the centralized Web2 model:

“It's a system that does not share any meaningful part of the ownership or value of the network, which will eventually lead to a decline as users look for better options.”

“As people are still likely to spend even more time online, the question is where and how? This is an early indicator that they are moving away from Web 2.0 and the logical conclusion on where to go for a growing number is Web 3,” he added.

Siu argued that Web2 companies like Meta and Apple are also “losing their best people” to Web3 companies and projects:

“Web 3 and the open Metaverse is more than just another product cycle, it's a movement, and it's hard to fight something like that as a single corporation.”

Crypto-backed metaverses

Decentraland, a Metaverse platform built on Ethereum, has seen the price of its token MANA increase by over 20% the past seven days, surging from a seven-day low of US$2.19 to recent support levels around the US$2.60 mark.

Likewise, SAND tokens for The Sandbox, one of Decentraland’s main Metaverse competitors, has seen a seven-day gain of 17.5%, entering the weekend at a low of US$3.31 before surging to a high of over US$4, now seeing support levels around US$3.60.

Related: Bitcoin bounces at $36.6K as Meta adds 20% losses to US tech stock rout

Apart from Meta, other factors are affecting prices for MANA and SAND this week. Decentraland released it’s 2022 Manifesto, announcing a prototype mobile app, improvements to its play experience, greater utility of NFTs, and protocol enhancements.

The Sandbox team announced a partnership with UniX Gaming, a decentralised autonomous organisation (DAO), and a release of more “land” in its metaverse slated for February 10th.

Animoca Brands owns The Sandbox, and there were unconfirmed rumors earlier this week that Meta would be acquiring the Metaverse platform. However Siu promptly shut those rumors down on Feb. 3.

Outside of Meta, other big tech companies including Apple and Microsoft are getting into the space. Entertainment giant Disney also seems to be gearing up for a move into the Metaverse with a recent job advertisement for a Business Development Manger seeks looking for someone to “help lead Disney's efforts in the NFT space”.

It’s not immediately clear if Disney’s efforts could relate to it’s planned headset-free augmented reality Metaverse project uncovered by patent filings.

Ripple vs. SEC: Better Markets Urges Court to Reverse ‘Flawed’ Ruling on XRP Token Sales