Crypto founders should stop chasing narratives and start creating them
Founders and entrepreneurs need to stick to their guns if they want to make a difference in the industry.
People have always told stories to make sense of the world. Life is complicated, and we develop narratives to help explain it. And while the crypto sector is built around breakthrough innovations and farsighted vision, it is no less prone to narrative-building than any other sphere of human activity.
Trends appear and recede. Zero-knowledge proofs, staking and parallel execution have all trended at various points, only to be overtaken by the next hot thing.
It is natural for people to follow narratives in an attempt to “ride the wave.” Founders of early-stage projects are no different, often trying to steer their vision toward ideas that can garner outsize attention and funding.
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Author: Shumo Chu
