Payments Giant Visa Partners With Crypto.com for New NFT Collection
Digital payments company Visa is auctioning soccer-themed non-fungible tokens (NFT) on digital asset exchange Crypto.com ahead of FIFA World Cup Qatar 2022.
The payments giant is holding the Visa Masters of Movement auction to benefit Street Child United, a charity working to change the negative perceptions of street children.
During the auction period from November 1st to 8th, fans can bid on the dynamic NFTs that feature the World Cup goals of five legendary footballers, namely Jared Borgetti of Mexico, Tim Cahill of Australia, Carli Lloyd of the US, Michael Owen of England and Maxi Rodriguez of Argentina.
Says Visa senior vice president and head of sponsorships Andrea Fairchild,
“As FIFA World Cup 2022 approaches, we want to celebrate football, art and technology through the lens of what makes the FIFA World Cup so special – wildly impassioned fans, legendary athletes and for a few short weeks, the ability to bring the world together in a uniquely connected way.”
The highest bidder for each of the auctioned digital collectibles will receive the NFT in their Crypto.com wallet. The fan will also get a high-quality printable copy of the artwork and signed memorabilia from the player featured on the purchased NFT.
All five legendary players will give signed jerseys as memorabilia. In addition, Lloyd will also give the highest bidder of his NFT a signed Sports Illustrated magazine and Owen, signed boots and a signed copy of his autobiography Reboot.
Says Crypto.com chief marketing officer Steven Kalifowitz on working with Visa for the charity auction,
“We are thrilled to partner with Visa in bringing Visa Masters of Movement to life and offering fans the opportunity to create and collect the most unique collectibles at FIFA World Cup Qatar 2022 that will live forever on the blockchain.”
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Author: Rhodilee Jean Dolor
