1. Home
  2. Ford

Ford

Nvidia Projects Automotive Industry to Include Metaverse Tech in Its Operations in 2023

Nvidia Projects Automotive Industry to Include Metaverse Tech in Its Operations in 2023Nvidia, a graphics processing unit and artificial intelligence (AI) company, believes that 2023 could mark the start of a metaverse-driven age in the automotive industry. As part of this new conception, automotive companies will start to include metaverse tech and implement it in their industrial and retail operations. Nvidia Believes Metaverse Tech Will Be Part […]

$25M Sophisticated Ethereum Blockchain Exploit Leads to Arrests in US

Stellantis Owned Fiat Launches Metaverse Store Using Touchcast and Microsoft Tech

Stellantis Owned Fiat Launches Metaverse Store Using Touchcast and Microsoft TechFiat, an automotive brand property of Stellantis, has launched its first metaverse-based store, which the company claims is the first showroom of its kind. The experience, which was developed with tech supplied by Touchcast and Microsoft, aims to make the virtual process of reviewing a car more interactive. Fiat Introduces Metaverse-Based Store Fiat, an automotive […]

$25M Sophisticated Ethereum Blockchain Exploit Leads to Arrests in US

Nifty News: IHOP bamboozles crypto users with ‘NFT,’ Logan Paul’s NFT falls to $10 and more

The YouTube star’s huge loss on his NFT has been bumped up by a measly bid after he shared how much it had dropped in value since his purchase last year.

American restaurant chain International House of Pancakes (IHOP) piqued the curiosity of Twitter users last week when it announced it would be “jumping on the bandwagon” and dropping its own ”NFT.” As it has turned out, its new “NFT” is neither nonfungible nor a token. 

The pancake chain’s initial announcement on Oct. 6, made to sound like it was entering Web3 with a nonfungible token (NFT) drop, was met with a mixed response.

One Web3 supporter said, ”kudos to IHOP for having the courage to be on the leading edge and innovating for the future,” while others threatened to unfollow the restaurant’s Twitter account. 

However, when the food chain finally revealed its “NFT” on Oct. 10, it turned out it was in fact the chain’s “New French Toast” menu item, adding it is “Thick, Fluffy and extremely fungible.“

Twitter users shared a laugh over the chain’s devious ploy to sell more toast, though one Crypto Twitter commented that “they’re missing out on an opportunity to be a part of history” and getting “iHop.eth early.”

Logan Paul’s $600K NFT falls to $10

An NFT purchased for 188 Ether (ETH) at the cost of $623,000 in 2021 by American YouTuber Logan Paul saw a dramatic loss in value to only $10 by the end of September but has since a small price bump after it trended on social media.

Paul’s on-paper loss of over $600,000 on his 0N1 Force K4M-1 #03 NFT has been public knowledge for months, but after the YouTuber shared a post on his Snapchat on Sept. 27 talking about it, several Twitter users picked up the story resulting in more attention for the NFT.

Now, the token has a bid of 1.5 ETH on NFT marketplace OpenSea, around $1,900 at the time of writing.

Paul isn’t the only one feeling the pinch after the crypto market took a sharp fall in May.

NFT trading volume has plunged 98% from the $6.2 billion witnessed around the end of January to $114.4 million today.

Crypto trademark applications rise

Data shared by trademark attorney Mike Kondoudis on Twitter shows so far this year, 4,618 United States trademark applications have been filed with the U.S. Patent and Trademarks Office (USPTO) related to the Metaverse and virtual goods or services, with 367 of those taking place in September.

Crypto related trademark applications by month. Source: Mike Kondoudis

Notable filings for the month include the car brand Ford filing 19 trademarks for all its major models of trucks, cars, and vans to be represented in an NFT as virtual vehicles.

Whiskey manufacturer Jack Daniel’s filed a new trademark application on Sept. 19 for NFT-authenticated media, virtual beverages, barware, clothing and digital collectibles.

Media brand Viacom International filed two trademarks for the Teenage Mutant Ninja Turtles on Sept. 12 to expand the brand into NFT-backed media, crypto collectibles and crypto-collectible transfer software, while Paramount Pictures filed two trademarks for their Mean Girls brand on Sept. 12 for similar applications.

Binance set Guinness World Record for the largest crypto lesson

Crypto exchange Binance teamed up with Mexico-based agency the Talent Network to break a Guinness World Record for the largest cryptocurrency lesson in the world during an Oct. 7 class at Blockchain Land, Nuevo León, Mexico.

While only 289 people attended the 50-minute class held by Binance, it was enough to break the record.

Carolina Carnelli, head of marketing at Binance in Latin America, instructed the attendees on crypto and Web3, how they can contribute to the freedom of money and financial inclusion around the world and the benefits of blockchain.

The lesson also featured a remote presentation from Changpeng Zhao, Binance’s founder and CEO.

The hybrid event combined in-person and online attendees, but online participants did not count toward the total for the record.

The Talent Network has two previous records already, for the world’s largest robotics class in 2018 and the world's largest software class in 2019.

More Nifty News:

Ethereum blockchain-based metaverse projects Decentraland and Sandbox hit back at reports suggesting low daily user activity on their platforms, claiming the data used was based on a “misinformed” metric.

The anonymous creator of decentralized finance (DeFi) project aggregator DefiLlama, 0xngmi, announced on Twitter that their smart contract code for a novel NFT borrowing and lending protocol dubbed LlamaLend is near completion. The protocol aims to solve the problem of NFT holders needing to obtain liquidity when holding their digital collectibles and primarily targets small collections.

$25M Sophisticated Ethereum Blockchain Exploit Leads to Arrests in US

Ford Files 19 Trademark Applications Preparing a Possible Metaverse Push

Ford Files 19 Trademark Applications Preparing a Possible Metaverse PushLeading automotive company Ford has filed 19 trademark applications related to possible metaverse activities. In the documents, the company hints at the potential launch of Ford-branded NFTs (non-fungible tokens) on its own marketplace, and also refers to the offering of virtual models of its cars, including Mustang, Mustang Mach-E, and the Bronco. Ford Hints at […]

$25M Sophisticated Ethereum Blockchain Exploit Leads to Arrests in US

Ford prepares to enter the Metaverse with virtual automobiles and NFTs

A trademark application covering its future efforts in the Metaverse and NFT space comes only a month after the company announced huge staff cuts.

United States Patent and Trade Office (USPTO) licensed trademark attorney Mike Kondoudis revealed in a Sept. 7 tweet that the company had filed a total of 19 trademark applications covering its car brands, including Mustang, Bronco, Lincoln, Explorer, and F-150 Lightning, among others. 

The trademark applications cover virtual cars, trucks, vans, SUVs and clothing, for its brands and also cover a proposed online marketplace for NFTs. 

According to USPTO documents filed by Ford on Sept. 2, the car manufacturer plans to create downloadable artwork, text, audio, and video featuring its cars, SUVs, trucks, and vans which will be authenticated by NFTs.

The company also revealed plans for “downloadable virtual goods” namely, “computer programs” featuring vehicle parts and accessories and clothing for use in “online virtual worlds,” including online trade shows conducted in virtual reality and augmented reality.

There are also intentions to create a marketplace to promote the “digital artwork of others” through a website, along with “online retail store services featuring non-fungible tokens (NFTs) and digital collectibles.”

Related: Lamborghini-backed GT racing team to authenticate car parts using NFTs

Ford’s decision to enter into the Web3 space comes less than a month after Ford Executive Chairman Bill Ford and CEO Jim Farley announced massive staff cuts from its global workforce to reduce company expenditure.

Ford is not the first car company to make a move into the Metaverse space.

American car manufacturer Ford Motor Company is the latest car brand prepping its entry into the world of non-fungible tokens (NFTs) and the Metaverse — filing 19 trademark applications across its major car brands. 

Automobile companies like Nissan, Toyota, and Hyundai have announced plans to expand into the rapidly growing Metaverse space, while luxury car manufacturers such as Bentley and Lamborghini have already rolled out NFT collections.

$25M Sophisticated Ethereum Blockchain Exploit Leads to Arrests in US

UBS raises US recession odds to 60%, but what does this mean for crypto prices?

Analysts believe the possibility of a recession in the US is increasing and this could be an important stress test for cryptocurrencies.

On Aug. 30, global investment bank UBS increased its view on the risk of the United States entering a recession within one year to 60%, up from 40% in June. According to economist Pierre Lafourcade, the latest data showed a 94% chance of the economy contracting, but added that it "does not morph into a full-blown recession."

Partially explaining the difference is the "extremely low levels" of non-performing loans, or defaults exceeding 90 days from credit borrowers. According to Citigroup Chief Executive Jane Fraser, the institution "feels very good about" liquidity and credit quality. Furthermore, Reuters states that the financial industry wrote off merely 0.1% of its loans in the 2Q.

The problem is that even in the now-improbable scenario of avoiding a generalized recession, companies will face diminishing earnings as surging inflation limits consumption and Central Banks increase interest rates while winding down their balance sheets. Either way, the pressure on corporate profits is huge and this puts pressure on stock prices.

The valuation dynamics for cryptocurrencies vastly differ from equities, corporate debt, and stock markets. The truth is that there are no set metrics or indicators to guide token prices. Market participants have different perspectives on the protocols and their use cases.

On the other hand, the stock market has battle-tested valuation indicators that have been consistently used for decades, pounded by analysts, pundits and investors. For instance, the Price / Earnings multiple measures how many years would take a company to generate enough profit to cover its current market capitalization.

Regardless of how one measures the stock market success, it depends on margins, revenues, interest rates, and the U.S. dollar foreign exchange rate. That's why a stock can go down 70% or more even before a recession hits the markets, as it desperately needs a constant inflow of revenues. It’s unlikely that the same rationale is applicable to crypto?

Understanding stock markets and commodities valuation

The first rule of equities valuation is: investors have different inputs, expectations, and timeframes for a stock. Sure, there are consolidated models, indicators and analysts' recommendations, but ultimately, there's no guarantee that the equity price will follow any rationale.

We can chart the Price / Earnings multiple, Enterprise Value / EBITDA, or whatever metric investors closely monitor. However, one will never know what the future holds for those companies, even those carrying long-term contracts, such as the energy sector.

Trader’s should not confuse volatility with valuation. A company can have steady and predictable cash flow, but that might become a liability during bull markets when other sectors are growing earnings and expanding. Moreover, a stock market price is never immune to the broader economy because, ultimately, a financial institution's collapse might as well drag down counterparties.

Let's take a simple and utopic example, the New York real estate market. If development enters a grinding halt, there is no change in the utility of the land, including houses, commercial and agricultural spaces. If an aggravated crisis causes the rupture, there's even room for price appreciation since some investors would seek shelter in hard assets.

The same can be said for oil, gold, or cattle. There's no need for a constant flow of earnings to sustain those assets' value. Worst case scenario, no more gold and oil gets extracted from the ground, but their price will likely increase as the currently available supply diminishes.

What are cryptocurrencies after all?

It does not matter whether investors consider Bitcoin (BTC) and Ethereum (ETH) as commodities, currencies or novel technology bets. Both assets have extremely limited production schedules, which will be kept even if the hashrate and validators (nodes) drop by 90%. Their use as independent digital asset transmission systems will continue working as planned.

As previously stated, the price of cryptocurrencies might be heavily impacted by an enduring economic recession, but there's hardly a scenario where the networks become useless due to inflation, rising interest rates or credit defaults. The same rule cannot be applied to Walmart, UnitedHealth Group, or Ford Motor Company — all top 20 companies by revenue.

Paradoxically, failing companies are not a suitable store of value during a recession, meaning bankrupt assets can be liquidated and the shareholder gets zero. The decentralization aspect of cryptocurrencies shields investors from even the worst-case scenarios, including delisting from major exchanges.

At the same time, the initial shock of a global recession, for example, the housing market crash and growing distrust in the financial system, could pave the way for alternative hard assets, including cryptocurrencies.

Right now, it sounds like a distant dream, but a full-blown recession would be the first major global financial crisis experienced by cryptocurrencies since Bitcoin's inception in 2009.

Whether or not crypto valuations will sustain themselves in the long run is still undecided. So far, the sector has endured major market participant failures, including exchanges and lending intermediaries and during this time no need for intervention was required. Thus, one could say that it passed its first test, although it’s too early to issue the final report.

The views and opinions expressed here are solely those of the author and do not necessarily reflect the views of Cointelegraph. Every investment and trading move involves risk. You should conduct your own research when making a decision.

$25M Sophisticated Ethereum Blockchain Exploit Leads to Arrests in US

Coinbase Blacklists Over 25,000 Crypto Addresses Tied to Russian Individuals and Entities

Coinbase Blacklists Over 25,000 Crypto Addresses Tied to Russian Individuals and EntitiesThe cryptocurrency exchange Coinbase has addressed the company’s procedures toward complying with sanctions in a blog post published on Sunday. The crypto firm says that respecting sanctions plays a “vital role in promoting national security” and the acts can help deter “unlawful aggression.” Coinbase Intends to Comply With International Sanctions, Chief Legal Officer Says ‘Digital […]

$25M Sophisticated Ethereum Blockchain Exploit Leads to Arrests in US

How Henry Ford Envisaged Bitcoin 100 Years Ago — A Unique ‘Energy Currency’ That Could ‘Stop Wars’

How Henry Ford Envisaged Bitcoin 100 Years Ago — A Unique ‘Energy Currency’ That Could ‘Stop Wars’55 days from now will be the hundred-year anniversary of when the American industrialist and business magnate Henry Ford talked about a unique “energy currency” that could “stop wars.” The well known founder of the Ford Motor Company suggested that a currency could be backed by energy in kilowatt-hours (kWh) in a similar fashion to […]

$25M Sophisticated Ethereum Blockchain Exploit Leads to Arrests in US