
According to Globant, 34% of gamers are interested in conducting crypto transactions in the Metaverse, while 16% have purchased NFTs in the past.
Despite a backlash from a vocal part of the gaming community, a new survey has revealed one-third of gamers have expressed interest in using crypto in the Metaverse.
And more gamers than not believe the Metaverse will have a positive impact on gaming.
The survey was published on July 13 by institutional software developer Globant. It was conducted by YouGov and polled 1,000 adult PC, console and/or mobile gamers last month, with 34% of respondents indicating an interest in conducting crypto transactions in Metaverse.
The concept of play-to-earn (P2E) in the Metaverse is also relatively well received by gamers, with 40% of respondents stating that they are “interested in pursuing a mix of both the ‘playing’ and ‘earning’ aspects of the Metaverse.” While 11% indicated they are more interested in earning, and 49% stated they are only interested in playing.
More than half (53%) of respondents also stated that they would happily work in virtual game worlds if they were able to earn digital currency from their labor.
In terms of NFTs, 16% of gamers stated that they have purchased at least one in the past, however it was unclear whether they were gaming related NFTs.
More than half (52%) of gamers believe the Metaverse will change the video game industry and “a plurality of 41% think that the Metaverse will have a positive impact on the industry (vs. 25% who disagree).”
Notably however, despite 40% of respondents associating blockchain tech with Metaverse, only one blockchain-native platform made the list of the most recognized Metaverse brands.
The most recognized is Meta at 73%, followed by Fortnite creators Epic Games at 27%, Roblox at 21%, Ethereum-based The Sandbox at 15%, and Pokemon Go developers Niantic at 10%.
Some die-hard gamers have voiced distaste for crypto and NFTs on numerous occasions, often in response to major companies and brands announcing such integrations into their product lines.
They criticize the environmental impact of the technology, suggest that it negatively impacts the gaming experience, but the core rationale appears to be a belief companies are just looking for cash grabs in a similar vein to the controversial in-game microtransactions.
Related: NFT volume sees yearly low in June, but first-time buyers remain consistent
Recently video game developer Mark Venturelli launched an attack on NFTs during Brazil’s International Games Festival in a presentation titled “Why NFTs are a nightmare.”
Venturelli argued that the introduction of speculative economic activity via NFTs will end up ruining the experience for people who just want to play games for fun, as “organized groups” will take over as they work to profit at scale.
The technology solutions firm revealed it purchased $500,000 worth of BTC during the first quarter of 2021.
Filings with the U.S. Securities and Exchange Commission reveal that major IT conglomerate Globant has become the latest big firm to invest in Bitcoin.
The firm declared its crypto asset purchases for the first three months of the year in a statement to the SEC made on May 25 stating:
“During the first quarter of 2021, the Company purchased an aggregate of [$500,000] in crypto assets, comprised solely of bitcoin.”
The company’s crypto investments and expenses were listed among its “intangible assets,” alongside licenses, customer relationships, customer contracts, and non-compete agreements in the company’s possession.
Globant stated that it declares Bitcoin as an intangible asset because it “lacks physical form and there is no limit to its useful life.” It added that any gains made on digital assets will not be recognized until they are sold.
Globant is an IT and software development company founded in 2003 that operates predominantly in Latin America but also has offices in the U.K. and U.S.
Despite revealing the presence of Bitcoin on its balance sheet, the firm has not revealed the cost-basis paid for its BTC stash. However, with its purchases coming in the first quarter, any BTC buys made from the second week of February onwards would currently be sitting at a loss.
While numerous publicly traded companies have purchased BTC in recent months, many are currently underwater on their BTC buys. According to Bitcointreasuries, six publicly-listed firms are currently in the red on their BTC acquisitions now that Bitcoin has retraced back to its early-February price levels.
Japanese online gaming firm Nexon announced its $100 million BTC purchase on April 28, with the Bitcoin now worth $67 million. Seetee, a subsidiary of Norwegian energy giant Aker, revealed a $58.6 million Bitcoin purchase in early March that has declined in value to $44.9 million today. Chinese tech company Meitu, who announced a $49.5 million in Bitcoin buys during March and April, has seen the value of its crypto holdings shrink to $36 million.
Financial consulting firm Brooker Group is also down $2 million on its $6.6 million BTC buy, while enterprise cloud platform Phunware Inc has seen the value of its $1.5 million Bitcoin stash fall by one-third since purchasing.
Multinational investment firm BlackRock also appears to have lost 33% of its $360,000 BTC acquisition. However, the firm acquired the position in March as profits from a futures trade it entered in January, meaning BlockRock did not spend any fiat to accumulate its crypto.